ABOUT INNOVATIVE OPTIONS MANAGEMENT
Innovative Options Management, LLC is a Miami-based investment firm with over $100 million in assets under management. The firm trades equity index options using its Statistical Volatility Arbitrage strategy. Innovative Options Management is a unique hedge fund invested in alternative investments with a proven ability to generate returns on a consistent basis with innovative financial solutions.
WHAT WE DID
Innovative Options Management / Creating a new brand identity
Create a new brand identity.
Develop brand essence with a central brand idea and determine key elements for the communication platform & program.
Lighthouse defined a positioning statement including target core positioning, support and brand-customer relationship. We further developed a new brand identity and created a marketing presentation.